‘One Day for UK’ Back for Second-Annual Digital Day of Giving

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By Katie Sanders Vogel and Meredith Weber

One day to build a brighter future together.

Mark your calendars! On September 16, the University of Kentucky will celebrate the second-annual university-wide giving day, “One Day for UK” For 24 hours, alumni, friends, faculty, staff and fans will rally to support the college, unit or cause of their choice.

During the first “One Day for UK,” supporters gave over $1 million to more than 50 areas across the university. After postponing from April to September, the goal of year two is to support the many ways the university is building a more vibrant future.

“One Day for UK is a digital giving day, highlighting the numerous ways donors can support the university,” said Katie Sanders Vogel, associate director of annual giving. “As we begin a new semester—one that looks unlike any our campus community has been through before—we are reminded of the importance of celebrating where we’ve been, but together, we set our eyes on where the future will lead us.”

"One Day for UK" supports the university’s comprehensive campaign, Kentucky Can: The 21st Century Campaign, which increases opportunities for student success, funds innovative research, improves health care, strengthens the alumni network and enhances athletic programs. Now, more than halfway to its $2.1 billion goal, Kentucky Can benefits from every gift.

"Kentucky Can is our challenge to give back, to demonstrate resilience and share a glimmer of hope, to show how the UK experience can be one of service” said D. Michael Richey, vice president for philanthropy and alumni engagement. “'One Day for UK' is one component of that effort. It is an opportunity for us to rally around UK and to encourage giving to the many wonderful programs that distinguish us and are helping us to persevere in our efforts to transform the Commonwealth and inspire the world.”

To further promote the day, each college, unit and cause is seeking the support of BBNfluencers — students, alumni, friends and donors — to help publicize"One Day for UK" through their personal social media accounts. Once signed up, each BBNfluencer will receive resources with language and strategies to help them spread the message.

“The timing of this ‘One Day for UK’ is striking. Many of our colleges, departments, and programs face unique challenges as they seek to provide a safe and enriching experience for the UK community,” Vogel added. “This is an opportunity to highlight the wide-ranging impact of the university. From scholarship to research, from innovation to healthcare—we hope September 16 serves as a reminder of all that Kentucky can do when we press on together.”

Most colleges, units and causes have selected a specific fund or funds to highlight on "One Day for UK." A complete list is locatedonline.

On September 16, visit the "One Day for UK"websiteto make a gift, track the progress and learn how the campaign benefits UK. In advance of September 16, donors can make a gift by sending a check in the mail or by visitingNetwork for Good. Simply check a box to have your gift applied to the giving day total.

To join the online conversation, follow #OneDayforUK on all social media platforms.

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